List at least seven of the nine most common problems with résumés
What will be an ideal response?
Answer: The following are common résumé problems: (1) too long or wordy; (2) too short or sketchy; (3) difficult to read; (4) poorly written; (5) displaying weak understanding of the business world, a particular industry, or company; (6) poor-quality printing or cheap paper; (7) spelling and grammar errors; (8) boastful tone; and (9) gimmicky design.
An effective résumé has a clean, professional appearance that conveys your message clearly and persuasively. A résumé is a persuasive document, and by perfecting it, you greatly increase your chances of landing an interview.
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Relative to online marketing communications, traditional media offers advantages related to contextual placement
Indicate whether the statement is true or false
A company's ________ strategy identifies how to build and strengthen the business's long-term competitive position in the marketplace
A) functional B) corporate-level C) horizontal D) competitive