Which of the following is an internal marketing metric that companies need to monitor?
A) market share
B) consumer satisfaction
C) relative perceived quality
D) total number of customers
E) relative employee satisfaction
E
Business
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While a sensational ________ may grab consumers' attention through a pleasing visual appearance, it does not necessarily improve a product's usability
A) design B) style C) utility D) benefit E) product level
Business
The northern ball on the Diamond Model refers to:
a. Strategy b. Self c. Others d. Organizations e. Change
Business