Executive compensation for the largest public corporations is excessively out of proportion to the wages of the average worker

To formulate a marketing research problem of appropriate scope, it is necessary to take into account both the resources available, such as money and research skills, and the constraints on the organization, such as cost and time

These considerations refer to which of the factors related to the environmental context of the problem? A) resources and constraints B) buyer behavior C) legal environment D) economic environment

Which of the following is a unique feature of demand-based pricing?

A) The demand-based pricing curve nears the unit cost curve at the end of the life cycle. B) Demand-based pricing is effective for companies with an effective monopoly in their respective industries. C) Demand-based pricing can be volatile as fickle customers change their demand for the product or service. D) The prices at the decline stage are generally higher than those at any other stage in the product life cycle.