List and briefly describe at least four criteria for evaluating Internet resources

What will be an ideal response?

Answer: Answers will vary but should include four of the following criteria:
Accountability – finding out what individual or organization is responsible for the Web site. This may be clear in the site’s title and/or its URL. Follow links or search the author’s name to determine their expertise and authority. If a site is unsigned, search for the sponsoring organization or consider the domain to determine reputability.
Accuracy – determining whether the information a site contains is accurate. Unless you are an expert in the area the site address, consider whether the author or sponsor is a credible authority, assess the care with which the site has been written (it should be relatively free of writing errors), and conduct additional research into the site’s information to verify or refute it.
Objectivity – considering the interests, philosophical or political biases, and the source of financial support for the author or sponsor of a site. Consider any advertisements on the site that might influence its content as well.
Timeliness – looking to see if a site has recent posts or has been kept current. Many sites contain statements specifying when the site was created and when it was last updated.
Usability – evaluating the layout and design of the site, as well as how quickly the site loads and if there is a fee to gain access to any information on the site.
Diversity – determining a website is free of material that communicates bias against any gender, ethnicity, race, culture, sexual orientation, and/or people with disabilities.

Communication & Mass Media

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Communication & Mass Media

One of the most commonly used scales in mass media research is the:

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Communication & Mass Media