What is the societal marketing concept?
What will be an ideal response?
Answer: The idea that a company's marketing decisions should consider consumers' wants, the company's desires, consumers' long-run interests, and society's long-run interests.
Business
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If a policy loan has not been repaid by the time the insured dies, the amount paid to the beneficiary is reduced by the amount of the debt.
a. true b. false
Business
The growth stage of the retail life cycle is characterized by market saturation and competition from newer retailer forms
Indicate whether the statement is true or false
Business