In vertical analysis, the base amount for depreciation expense is generally

(a) Net Sales
(b) Depreciation Expense in a previous year
(c) Gross Profit
(d) Fixed Assets

Ans: (a) Net Sales

Business

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On July 31, 2017, Archer, Inc reported the following information in the equity section of their balance sheet

Stockholders' Equity: Common Stock, $1.00 par, 500,000 shares authorized, 20,000 shares issued and outstanding $20,000 Paid-In Capital in Excess of Par-Common 1,180,000 Retained Earnings 3,200,000 Total Stockholder's Equity $4,400,000 Assume that Archer splits its common stock 3-for-1. Prepare an equity section of the balance sheet that shows the effects of the stock split. (Please round all numbers to the nearest cent.) What will be an ideal response

Business

In terms of the public relations aspect of cause-related marketing, for companies to benefit the company should:

A) make sure the public is always aware of any cause-related marketing they support B) spend some money to publicize causes, but the amount should not be significant C) not publicize causes because the public will think any effort to do so is shameless self-aggrandizement D) spend approximately 25 percent of whatever is given to a cause on publicizing the cause

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