Which of the following is not normally included as a central component of a marketing plan?
a) Objectives
b) Organization's resources
c) Marketing strategy
d) Consumer protection laws
d) Consumer protection laws
Business
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In the 1960s, international trade secretariats (ITSs) were established to provide worldwide links for:
a) families of expatriates. b) national unions in particular industries. c) foreign exchange rates. d) the banking and finance industries.
Business
Which of the following is NOT a reason why Human Resources management has new importance in the organization?
A. Increased legal complexities involve employment issues. B. Costs are associated with poor Human Resource management. C. Human Resources are a valuable means for improving productivity. D. Human Resource managers make all personnel decisions.
Business