In general, many more costs are direct costs instead of indirect costs when the cost object is a ________ instead of a(n) ________

____________ demand relates to finished goods while _____________ demand relates to component parts.

a. Independent, dependent b. Dependent, independent c. none of the above d. all of the above

Customer information is often buried deep in separate databases and records of different company departments. To overcome such problems, many companies are now turning to ________ to manage detailed information about individual customers

A) neuromarketing B) customer needs marketing C) customer relationship management D) ethnographic research E) netnography research