________ are visual representations of consumer perceptions and preferences

A) Brand narratives
B) Share of mind variables
C) Perceptual maps
D) Exemplars
E) Points-of-parity

C

Business

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Savings accounts are usually classified as cash on the balance sheet.

a. true b. false

Business

For unstructured organizational decisions, few or no procedures to follow for a given situation can be specified in advance

Indicate whether the statement is true or false

Business