Oscar redirects his aggressive urges to beat up and dominate others into a lucrative career as a professional boxer

When people must choose between two alternatives, and they recognize one alternative but not the other, they often infer that the alternative they recognize has the higher value. This decision-making heuristic is called the

a. representativeness heuristic. b. recognition heuristic. c. framing heuristic. d. conjunction heuristic.

In trying to associate a tone with an electric shock, we present the tone at exactly the same time as the shock. This type of procedure is called _____ conditioning

A) ?backward B) ?trace C) ?simultaneous D) ?parallel