Explain why mass marketing in the United States was easier in the 1960s than it is today
What will be an ideal response?
It was much easier to communicate with the entire U.S. market, as the three major television networks reached the majority of the population. With so many more media outlets today, it is difficult to reach such numbers.
Business
You might also like to view...
According to the ____ theory, humans are part of an ethical community that includes not only other human beings but all elements of the natural environment.
a) Existentialism b) Deep ecology c) Land ethic d) Agrarianism
Business
Despite the power of simulation, less than 20% of the largest U.S. corporations use simulation in corporate planning
Indicate whether the statement is true or false
Business