Alexander uses power and authority to strictly control the direction and outcome of his group's work on the next waste water management system for the town. What type of leader is Alexander
a) Autocratic leader
b) Diplomatic leader
c) Democratic leader
d) Laissez-faire leader
e) Independent leader
Answer: a) Autocratic leader
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Select three of the following characteristics of language. In a well-supported answer, address (1) what it means, and (2) why it is important for an effective communicator to understand that concept
A superior answer will contain illustrations that are original and not in the textbook. Characteristics: (discuss 3) (1) Words are symbols with meanings. (2) Words have denotative and connotative meanings. (3) Words reflect concrete and abstract meanings. (4) Words are culture bound. (5) Words are context bound. What will be an ideal response
This research goes beyond numeric information to offer qualitative data on audiences such as lifestyle and buying patterns
a. geodemographic b. psychographic c. demographic d. focus groups e. call-out