________ stated that no other factor was more important to success in persuasion than the

audience?s perception of a persuader.

A) Socrates
B) Aristotle
C) Kenneth Burke
D) Stephen Toulmin

B

Communication & Mass Media

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In 1990, a federal district court ruled Arizona's English-only law violated what constitutional guarantee?

A. due process B. freedom of speech C. one person one vote D. states' rights

Communication & Mass Media

What are three strategies a speaker can use to modify the audience's perception of his or her ethos?

What will be an ideal response?

Communication & Mass Media