The following are possible benefits of cause-related marketing, except:
A) additional customers
B) counter competitive actions
C) reduced negative public opinion
D) consumer goodwill for the future
B
Business
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Customizing a range of products in a combination suitable for a particular target market, as a response for the increasing need for speedy adaptation to the market, is known as ________
A) outsourcing B) diversification C) platformisation D) internationalization
Business
An automobile manufacturer has determined that 30% of all gas tanks that were
installed on its 2002 compact model are defective. If 13 of these cars are independently sampled, what is the probability that more than half need new gas tanks? What will be an ideal response?
Business