Each of the following statements about the visual element in ads is true, except:

A) visual elements are stored only in the left side of the brain
B) visual elements tend to be more easily remembered than verbal copy
C) visual elements are stored in the brain as both pictures and words
D) visual images often lead to more favorable attitudes toward both the advertisement and the brand

A

Business

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Effective management of organizational behaviour

A) is predicated on good prediction and explanation of behaviour. B) is an example of the managerial task of analysis. C) is impossible to achieve since each organizational member is a unique individual. D) requires quick and decisive action on the part of management. E) was the first or earliest goal of the field of organizational behaviour.

Business

Given the following information, calculate the expected capital gains yield for Chicago Bears Inc.:

beta = 0.6; Km = 15%; Krf = 8%; D1 = $2.00: Po =$25.00. Assume the stock is in equilibrium and the exhibits constant growth. A) 3.8% B) 0% C) 8.0% D) 4.2% E) 12.2%

Business