________ data order the brands or stimuli in terms of respondents' preferences for some property
A) Direct
B) Preference
C) Derived
D) Likert
B
Business
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When Jo, a sales associate, enters an account number, which of the following controls that would allow the system to retrieve and display the account name so that Jo could verify that the correct account number had been entered?
A. data matching B. sequence check C. closed-loop verification D. prompting
Business
Which of the following methods for new-product development incorporates buyers' preferences in the final design of the product?
A) quality function deployment B) market leadership C) cost leadership D) incremental innovation E) disruptive technology
Business