Channels of distribution often pose longevity problems.

For each 1% change in the market portfolio's excess return, the investment's excess return is expected to change by ________ due to risks that it has in common with the market

A) beta B) alpha C) 0% D) 1%

A bootstrap marketing plan should identify a small company's target customers and describe how the business will attract and keep them

Indicate whether the statement is true or false