Marketing has been described as being both an "art" and a "science." Discuss the differences and similarities between these two marketing thrusts

Provide your theoretical response and a "real-life" example where you have seen both processes work effectively at creating customer value and loyalty.

The student should demonstrate his or her understanding that the marketer must use data to understand customer needs and translate this understanding into properly designed products and services. This requires application of state-of-the art tools and techniques. It is also an art as marketers try to find creative solutions to consumer needs.

Business

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A real estate broker negotiated a loan for a homeowner who gave the lender a promissory note and a second trust deed for $4,600. Which of the following would most likely be used by the broker in the transaction:

A: Real property securities statement; B: Broker's loan statement; C: Real property securities permit; D: Closing statement.

Business

A checkpoint facility is a facility by which the DBMS refuses to accept any new transactions

Indicate whether the statement is true or false

Business