In planning and practicing his persuasive speech on environmental preservation, Paul comes to a decision about how the information could be organized. He wants to put the information into past, present, and future categories regarding our role in caring for the earth. He has reached the ____ stage of the creative process.

A. preparation
B. incubation
C. illumination
D. refinement
E. contemplation

Answer: C

Communication & Mass Media

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A speech designed to prompt the audience to think about an issue that they had previously ignored has

the purpose of A) creating a positive feeling. B) agenda setting. C) inducing a specific action. D) strengthening commitment. E) weakening commitment.

Communication & Mass Media

When writing a broadcast news script, where should you place the information that would appear in the lead of a print story?

A. the lead B. the initial sentences of the body C. the final sentences of the body D. the close

Communication & Mass Media