You have been asked to design a targeted drug prevention program. Your task is to decide on which sex, if any, should receive more attention. You decide that it depends on which drug or drugs are under consideration and that
a. for alcohol abuse only, the focus should be on women, who have a higher rate of alcohol abuse.
b. for drug abuse, in general, the focus should be on women, who have a higher rate than men.
c. for drug abuse, in general, the focus should be on men, who have the highest rate.
d. for drug abuse, in general, the rates are equal, so each sex will have to be targeted.
Answer: c.
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When Becky's mother speaks to her, she uses a high-pitched voice, simple words or phrases, and lots of repetition. At four months of age, Becky delights in her mother's use of
long, grammatically correct sentences. a variety of high and low tones. child-directed speech. babbling.
To ensure that operant conditioning persists over the long term, it is best to ________
a. reinforce the behavior intermittently. b. reinforce the behavior on a continuous schedule. c. reinforce the behavior consistently. d. stop reinforcing the behavior once it becomes habitual.