People who do not participate simultaneously in two or more activities belong to a category known as monochromic behavior

The Newspaper Preservation Act of 1970 allowed newspapers to

A) deliver newspapers at reduced postage. B) share editorial content. C) combine non-news operations without violating anti-trust laws. D) merge in a way that guaranteed at least one would financially survive.

This research goes beyond numeric information to offer qualitative data on audiences such as lifestyle and buying patterns

a. geodemographic b. psychographic c. demographic d. focus groups e. call-out