Karen wants her audience to see her as someone who has integrity. Which of the following

tips would help her achieve that goal?

A) be fluent
B) indicate your qualifications
C) establish rapport
D) establish a common bond

D

Communication & Mass Media

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The most common approach to studying culture has been to view it as what kind of structure?

What will be an ideal response?

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Argument is synonymous with “quarrel.” 2. The warrant of an argument must always be verbalized. 3. Audiences do not assess your physical appearance in developing its initial judgment about your credibility. 4. Sadness is a negative emotion that is projected outwards. 5. If you want your audience to feel angry, you should model this feeling by looking and sounding angry.

Communication & Mass Media