According to most research, we are attracted to those who are attitudinally similar to us because they are able to provide us with ______.

A. a different point of view
B. reinforcement
C. complementary resources
D. absolute verification

B. reinforcement

Communication & Mass Media

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Limits the possible range of responses and requires a simple, direct, and brief answer

A. Closed questions B. Probing questions C. Leading questions D. Open questions

Communication & Mass Media

When someone who is a recognized authority in a specialized area states his or her opinion, this is considered

A) expert testimony. B) an individual opinion. C) lay testimony. D) a literary quotation.

Communication & Mass Media