The principle that an individual has the freedom to pursue his or her interests is called ________

Which of the following is a characteristic of customer-driven marketing?

A) Companies understand customer needs even better than customers themselves do. B) Customers are unaware of their needs. C) Products are created that meet both existing and latent needs, now and in the future. D) Customers know what they want. E) Customers don't know what is possible.

Which of the following is a measure of how committed team members are to their team's goals?

A) groupthink B) vertical integration C) horizontal integration D) decentralization E) cohesiveness