David Ogilvy championed brand imaging

According to your textbook, which of the following strategies can help you and your group deal with self-centered members?

a. comply, communicate, or console the member b. correct, coerce, or condemn the member c. instruct, coach, or punish the member d. accept, confront, or exclude the member e. ignore, defy, or chastise the member

Outline two questions you want to ask yourself when it comes to evaluating the measurement section of a campaign.

What will be an ideal response?