Vacation, health, and pension benefits must be estimated and recorded as a liability
Indicate whether the statement is true or false
TRUE
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How can a researcher assure interviewees that information will be handled ethically?
A) Let people know who else was interviewed B) Let people know what company you represent C) Provide a copy of the research to each person D) Let people know how the research will be used E) Provide a copy of interview questions to each person so they can prepare for the interview
The new dominant logic for marketing suggests which of the following?
A) Goods will maintain their prominence in the marketplace. B) One-to-one marketing will replace mass marketing. C) The traditional distinction between services and goods will change. D) Service will be the augmented deliverable for most products. E) New strategies for marketing existing services must be developed.