Which of the following are part of planning the basic message structure?
Answer:
- finding and framing the primary message
- arranging the logic of the primary message
Business
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Advertising controls are extremely strict in Europe compared to in the U.S
a. True b. False Indicate whether the statement is true or false
Business
A firm will encounter short periods of over- and underutilization of resources with the _____ strategy
a. capacity lag b. capacity straddle c. capacity lead d. capacity reduction
Business