All of the following are guidelines provided by the Marketing Research Association (MRA), EXCEPT:
a. prohibiting clickstream tracking
b. posting a privacy policy to explain how data is used.
c. prohibiting market researchers from de-anonymizing data
d. discontinuing follow-up e-mails if requested by respondents
e. removing identifying information from the data file
Ans: a. prohibiting clickstream tracking
Business
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The market capitalism model describes business as responding primarily to economic forces.
a. true b. false
Business
Which of the following costs incurred internally to create an intangible asset is generally expensed?
a. Research and development costs. b. Filing costs. c. Legal costs. d. All of the above.
Business