What does the term logo refer to?
a. your firm name
b. identifying design or symbol
c. length of gross opportunity, which refers to the time span of attention generated by an ad
d. none of these
Answer: b. identifying design or symbol
Business
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_____ is an economy in which the dominant businesses are large companies run by managers who are on salary.
Fill in the blank(s) with the appropriate word(s).
Business
A bond with a 12 percent quarterly coupon rate has a yield to maturity of 16 percent. The bond has a par value of $1,000 and matures in 20 years. Based on this information, a fair price of this bond is $____.
Fill in the blank(s) with the appropriate word(s).
Business