What is a code of ethics? What are the characteristics of an effective code of ethics?
What will be an ideal response?
A code of ethics is a written statement indicating the values and ethical standards that guide a firm's actions. A code of ethics should be clear and in writing. It should address the major elements of ethical conduct relevant to the environment and business operations. It must be adhered to when a problem arises.
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Although the success of a team, head coach, or star players is highly visible to consumers, it has limited influence on brand equity.
a. true b. false
Which of the following is generally true with regard to coalitions in negotiation?
A) Members of the coalition cooperate to gain an advantage in the larger group, but compete with one another over the division of resources. B) All parties' interests are perfectly aligned. C) Members use circular trade-offs with the larger group and reciprocal trade -offs among coalition members. D) Members of the coalition compete with one another to gain advantage in the larger group, but cooperate with one another when dividing resources.