Functional managers are responsible for the efficiency and effectiveness of an area such as accounting or marketing

Which of the following characteristics do intangible assets possess?

a. Physical existence. b. Claim to a specific amount of cash in the future. c. Long-lived. d. Held for resale.

________ positioning involves providing the most upscale product or service and charging a higher price to cover the higher costs

A) More for the same B) More for less C) Same for less D) Less for much less E) More for more