Georgina is in charge of writing a feature about the brand-new range of televisions to be launched by an electronics manufacturer in the fall
The company provides Georgina with details about the particular television model such as product name, brand, model number, price, technical specifications, and features. What type of document did Georgina receive?
a. Product specification sheet
b. Company profile
c. Traditional information sheet
d. Digital media kit
A
Communication & Mass Media
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'Pathos' refers to a speaker's
A) trustworthiness. B) emotional appeals. C) credibility. D) deductions. E) inductions.
Communication & Mass Media
In the textbook's discussion of developing news releases for the Volunteer Clearinghouse, the author illustrates ________
A) the IDEA process B) correct use of the passive voice C) how to select a spokesperson D) A and C E) B and C
Communication & Mass Media