Which of the following best describes the main benefit of a panel?
A) the ability to select a new random sample at each measurement period
B) the ability to observe changes in behavior caused by changes in marketing variables or other factors
C) the ability to design a focus group study using the customers in the panel as a sample
D) the ability to generate new product ideas by brainstorming
B
You might also like to view...
Preparing the statement of cash flows involves all of the following except determining the
a. cash provided by operations. b. cash provided by or used in investing and financing activities. c. change in cash during the period. d. cash collections from customers during the period.
Imposition of the best-efforts duty provides sufficient consideration to make a contract enforceable
Indicate whether the statement is true or false