High uncertainty avoidance cultures tend to

a. be more formal and rule oriented.
b. be more informal and less structured.
c. encourage new and creative approaches.
d. be less formal and rule oriented.

a. be more formal and rule oriented.

Communication & Mass Media

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Ivy Lee's new ideas about winning public support included all of the following EXCEPT

A) keeping sensitive issues like strike-breaking strategies off the public record. B) assisting reporters who wanted information or interviews with executives. C) allowing the public to see the human side of industry leaders. D) issuing summaries of corporate executive meetings.

Communication & Mass Media

What is the best way to achieve optimal back lighting?

a. have the active furniture (actually used by talent) as close to the scenic background as possible b. have the active furniture at least 6 feet away from the scenic background c. have talent work as close as possible to the background scenery d. have the back lights shine straight down onto the talent e. lower the back lights as much as possible

Communication & Mass Media