What are some tips and reminders to assist you in preparing and using visual aids in your presentation?
What will be an ideal response?
(1) Good visuals reinforce the spoken message; (2) Have a presentational plan; (3) Words and graphics should not be complex: remember KISS (keep it simple, stupid!); (4) Design visuals to maximize their effectiveness; and (5) Use but don't abuse available technology to produce visuals.
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A reporter has been ordered by police to leave the scene of a protest or else she will be arrested. The reporter decides to stay in the area to report on the protest based on the principle that a reporter’s duty is to always report a story no matter what the outcome. The reporter tells the police he will stay and report because it is the reporter’s duty to do so. This reporter is making use of ______.
A. Kant’s categorical imperative B. Aristotle’s golden mean C. Rawls’s veil of ignorance D. John Stuart Mill’s principle of utility
The advertising agency department responsible for deciding on the target market for the advertising is which of the following?
A. research and planning B. creative activity C. media planning D. none of these