Increasing market share is proportionately much easier, less costly, and more profitable with products having higher growth rates

The central element of the marketing strategy for Pez Candy, Inc., is the

a. price b. breath mint c. availability d. dispenser e. fulfillment

The term ________ refers to a collection of computers that have been compromised by malware, often through some vulnerability in their software or operating system

A) honeypot B) botnet C) Trojan horse D) black swan