Which of the following companies is most likely to be a threat to increasing sales or share in the short term?

DeLito Tax Planning Service bought production equipment for $10,200 on January 1, 2017. It has an estimated useful life of five years and zero residual value

DeLito uses the straight-line method to calculate depreciation and records depreciation expense in the books at the end of every month. As of June 30, 2017, the book value of this equipment shown on its balance sheet will be ________. A) $9,180 B) $10,200 C) $11,220 D) $10,370

When a marketer understands that a product satisfies a buyer's rational criteria while also evoking an emotional response, the marketer should:

A) only target consumers in high-income countries. B) utilize a multi-tiered targeting strategy rather than a concentrated strategy. C) commission psychographic segmentation studies to augment demographic data. D) create advertising that reflects a bipolar, high-tech and high-touch approach. E) follow normal targeting strategy.