All of the following are smart tips for putting together a multimedia or social media news release EXCEPT
A) Write in a text-heavy style for interested readers.
B) Include links to relevant pages.
C) Place keywords in headlines and first paragraphs.
D) Be judicious with links.
E) Use high-resolution multimedia.
Answer: A
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Korzenny argues that we must ________
a. accept that ethnocentrism is natural and endemic in order to overcome it b. deny our own natural tendencies toward ethnocentrism in order to defeat it c. encourage ethnocentrism in order to foster a greater sense of national pride d. ignore ethnocentrism in order to eliminate it from the global community
Research has shown that followers contribute ________ percent to the success of the organization while the leader contributes _________ percent.
A. 80; 20 B. 20; 80 C. 40; 60 D. 60; 40