Which of these is a motive appeal, as listed in the text?

a. the need for autonomy
b. the need for prominence
c. the need to be free of pain
d. the need to feel safe
e. all of these
f. none of these

e. all of these

Communication & Mass Media

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Discuss the form and substance of a formal outline of a speech

What will be an ideal response?

Communication & Mass Media

Carlos is very interested in attending the presentation on utility costs because he has been paying more for electricity and wants to lower his costs. What aspect of the audience culture does this reflect?

A. ethos B. self-interest C. personal interests D. demographics

Communication & Mass Media