Holiday Inn divided the total customer market into smaller segments and selected the most promising segments. Deciding what position it wants to occupy in these segments is called diversification
Indicate whether the statement is true or false
FALSE
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Which of the following statements regarding a cost-of-living rider on a life insurance policy is NOT correct?
A) An inflation index determines the amount of inflation adjustment that must be made to the policy up to a maximum percentage increase. B) A cost-of-living rider seeks to protect against inflation's erosion of life insurance policy values. C) The cost-of-living adjustment is tied to the gross domestic product (GDP). D) The cost-of-living rider provides increases in insurance without requiring the insured to provide evidence of insurability."
Crafting a strategic vision is typically the responsibility of a
a. first-level manager. b. middle-level manager. c. staff professional. d. top-level manager.