What are two possible risks involved with licensing?
What will be an ideal response?
The firm has less control over the licensee than it would over its own production facilities. Furthermore, if the licensee is very successful, the firm has given up these profits, and if and when the contract ends, it may find it has created a competitor.
Business
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In expanding internationally, what issues will managers find demand more and more of their time?
A. liquidity and solvency B. risk management (market, financial, intellectual property) C. global technology-based connectivity D. sovereign debt E. b) and c)
Business
What is the likelihood that there aren't enough customers making purchases or waiting in line to form a barbershop quartet?
A) 0.33 B) 0.30 C) 0.25 D) 0.20
Business