The 4 Ps of the marketing mix are ________
A) product/service, price, place, people
B) potential, price, place, people
C) product/service, price, place, promotion
D) product/service, promotion, potential, price
E) price, purchase, placement, product/service
C
Business
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In companies where a polycentric management orientation prevails, host-country nationals will be used in most selling situations with the exception of high-tech products sold in developed countries
Indicate whether the statement is true or false
Business
The sequence of instructions required to process a transaction is called the:
A) unit of work. B) logical program unit. C) rollback. D) commit.
Business