What are some possible advantages and disadvantages associated with using surveys to enhance our understanding of social behavior?

What will be an ideal response?

Answer: Although surveys are useful in collecting data about behaviors that cannot easily be observed directly and surveys can afford the prediction of behaviors, the data they generate are correlational data, so unequivocal cause-and-effect conclusions cannot be drawn. In addition, surveys using nonrepresentative samples can yield inaccurate results and conclusions. Finally, even surveys collected from representative samples can yield inaccurate responses due to unclear or leading questions or inaccurate respondent recall or reports.