If you were an advertiser, you would likely recommend the use of unusual shapes, loud noises, large objects, apparent motion and which of the following to attract attention?

a) sans serif fonts
b) serif fonts
c) muted colors
d) bright colors

ANS: d

Psychology

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The person most closely associated with desensitization is ______

a. Ellis c. Adler b. Wolpe d. Skinner

Psychology

All of the following disciplines are now involved in understanding consciousness except:

a. Biology b. Behaviorism c. Philosophy d. Computer science

Psychology