Which type of media allows advertisers to target a specific audience and get a message to that audience quickly?

a) Direct mail advertising
b) Outdoor advertising
c) Point-of-purchase advertising
d) Online advertising

ANS: a

Communication & Mass Media

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Acquiring responsible knowledge of your subject requires that a speaker works from up-to-date information

Indicate whether the statement is true or false

Communication & Mass Media

When Kortez finishes a task at work, he quickly plays a game of Spider Solitaire on his computer before moving on to the next task

Right before lunch he checks his Facebook page, and he usually ends the day by surfing the web for about 15 minutes. Kortez runs the risk of being accused of a. groupthinking. b. white collar crime. c. techtheft. d. cyberslacking.

Communication & Mass Media