He developed what he called “the Open Contract” plus commission in an effort to make
advertising practices more ethical:
a) Francis Wayland Ayer; b) J. Walter Thompson; c) Albert
Lasker; d) Volney Palmer; e) Samuel Pettengill
a
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Dr. Anderson is a White female American communication professor at a racially diverse university. What should Dr. Anderson do to improve diversity climate in her class?
a. To emphasize that race does not matter in academic success so that students feel they are equally treated. b. To introduce materials that focus on the mainstream U.S. so that students can understand they are all "Americans." c. To understand what it means to be White female teacher at this university so that she can recognize her privileges d. To keep reminding students that talking about "race" is taboo in her class
Which of the following is NOT a suggestion for dealing with increasing linguistic diversity?
A. Avoid using jargon when speaking to speakers of English as a second language. B. Do not worry about learning another language because most people in the business world will know a little English. C. Do not assume that someone speaking a language other than English is talking about you. D. Use a simple but not simpleminded vocabulary.