A company must lower its ethical standards to successfully conduct business in countries with low standards

When responding to rumors and countering negative information in a social media environment, a company should not

A) engage customers early and often. B) monitor online conversations. C) rely on its reputation to protect it. D) respond appropriately and professionally. E) evaluate any negative messages.

Which of the following can help you handle requests for recommendations in a social networking environment?

A) responding to a request from someone you don't know B) writing a recommendation for anyone C) writing as much or as little as you're comfortable with sharing about the person D) writing only positive information on everyone E) asking the person to write the letter, and offer your approval