Online marketing, facilitated by the Internet, by which marketers can interact directly with customers, and consumers can interact with advertisers and vendors best describes

A) market segmenting.
B) interactive marketing.
C) augmented reality.
D) online brokering.

B

Business

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The original and most widespread form of video game advertising is to have a brand placement in the game

Indicate whether the statement is true or false

Business

Which of the following is a self-avowed goal of the Financial Services Authority (FSA)?

A) to maintain confidence in the global financial system B) to promote the government's understanding of the financial system C) to help reduce financial crime D) to secure the right degree of protection for administrative agencies

Business