How does MPR differ from conventional marketing?
A) MPR encourages media to voluntarily convey messages about products.
B) MPR emphasizes personal sales above all other elements of the promotional mix.
C) MPR concentrates on business-to-business marketing.
D) MPR eliminates the need for intermediaries.
E) There is no difference. MPR and conventional marketing are the same.
A
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What is the return on equity for a firm that has a constant dividend growth rate of 7 percent and a dividend payout ratio of 60 percent?
A) 11.67 percent B) 2.80 percent C) 17.50 percent D) 4.20 percent
In a survey of 400 respondents, 180 indicated their gender as males and 200 indicated their gender as females. Twenty respondents did not fill out any value for gender. When doing a frequency count on gender, the percentage column and the valid percentage column for males would be:
a. 45% and 50% b. 50% and 50% c. 45% and 47.4% d. 47.4% and 45% e. 47.4% and 50%