Which of the following strategies is used by an organization to achieve its customer-based
objectives through a new market segment approach?
A) adding value -added services to current range of services to grow revenue per customer
B) leveraging CRM to capture preferences of top customers
C) providing top service to top customers to retain them
D) expanding into new areas to grow revenue per customer
D
Business
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It is important to reinforce key information in the text of the report with all of the following EXCEPT:
A) tables. B) graphs. C) pictures. D) maps. E) underlining.
Business
What are the advantages to publishing marketing research reports on the Web?
What will be an ideal response?
Business